Sales is nothing just the transfer of enthusiasm.

Prospecting: Making possibilities into realities
The prospecting exercise was conducted in the class coupled with selling skill role plays. Students selected in different companies for SIP demonstrated the exercise with implementation of proper selling skills. Group exercise was initiated wherein they were encouraged to discuss the methods of prospecting, then call planning and finally a role play. The Activity covered all SIP Sectors and companies and all the students became familiar with the four areas. All students approved that irrespective of the sectors and companies, the selling skills have a lot in common. They all agreed that "Sales is nothing just the transfer of enthusiasm."
Raj Kumar Sharma
Regional OW coordinator
RO Jaipur

Total appreciation goes to Bhishm and Ajay

Dear Regional OW Coordinators,

Only 2 ROs [Goa & Lucknow] have sent their customized Prospecting ppts

You can see for yourself how creatively Mr.Bhishm Sharma of RO Goa, and Mr.Ajay Budhalakoti of RO Lucknow have customized the Prospecting ppt. Total appreciation goes to both of them.

Just 10 min of your time would have made a big difference.

The grand success of SIP 2008 [in terms of getting 100 percent internships with corporate] has proved that successful teams win wars even before they are fought.

Regards,

SANJAY NANNAPARAJU

Team Lead, Team-Operation Workout

Training & Placement, INC-HQ

Cell: 09848434615

"When the foundation is strong, the structure will last long"- OW&SSA/SPAs

Sales_Prospecting.Goa.Final.ppt144K View as HTML View as slideshow Download

Sales Prospecting.Lucknow.Final.ppt136K View as HTML View as slideshow Download

INC Solapur's experience with Event Management - ACE e-bikes

A promotional activity of Ace e- bikes

Introduction

About food festival

Food festival is carried out in Solapur city every year to attract the food lovers towards the different kinds of quality as well as nutritious food products. It was organized and sponsored by LOK MANGAL group from 17 May to 20 May 2007 at Northkot ground, Solapur. As healthy and delicious food attracts both middle and higher income group people, it was a great opportunity to introduce any new product to local market.

Objectives

To get the marketing experience.
To horn the interpersonal skills and communication skills.
To study the customer perceptions and behavior about newly introduced product.
To make the customer aware about the benefits of eco friendly ACE e- bikes.
To make the customer aware about features of ACE e- bikes over the other electric bikes.
To convert the perspective people into a successful customer.
To forecast the future demands.
To study the customer requirements and specifications in existing product.

About ACE e-bikes

Pune-based Ace Motors has launched its first range of e-bikes. As India is rapidly moving from the label of "developing country" to "developed country", the individual income earnings are also increasing This higher income gives rise to higher use of convenience products e.g. vehicles, communication devices, safety products etc. But as anything in excess starts creating problems, pollution increase in oil prices are becoming major issues due to heavy use of vehicles. To overcome this problem ace has introduced its Ace e- bikes.

Features

The bikes powered by battery do not require petrol or diesel.
Priced at Rs 26,250 ex showroom.
Weight 60 kg and have load carrying capacity of 100-140 kg.
A full charge of 6 to 8 hours, with an input voltage of 220 volts.
Maximum speed of 25 km/hour.
E-bike is virtually maintenance free.
It has no gears, no engine, no belt or chain drive.
Zero emission, no pollution.
Electronic start and accelerator.

Summary

As the SubashChandra auto electrical has recently taken the dealership of ACE e- bikes it was essential to highlight the bike in market. The event like food festival attracts the customers from all categories also the schedule comprises of two weekend days, suggesting the anticipated rush. So it was a great marketing opportunity.

So like any wise businessman Mr. Shrikant gawali has arranged a stall in food festival. This type of direct marketing creates a different impact on customer mind. Among other marketing strategies, the visitors of food festival were in a relax mood with ample of time so we could explain them about the bikes and could have rectify their quires. Thus due to this operation workout we got the maximum exposure to customers and learnt how to interact and communicate effectively with them.

Firstly company manager Mr.Kulkarni told us all technical details of the bike and demonstrated lively how to interact with customers. Through out the whole activity Mr. Shrikant gawali was along with us. He allowed us to freely use our idea and techniques to deal with customers. As if he was applying theory Y on us.

Future plan

The company plans to launch a new model by Diwali and get more powerful e-bikes in the future.

Learning's

Through this marketing activity we enhance our selling and marketing skills and we got actual practical exposure for event management.
We learnt how to interact and communicate with customers effectively.
We learnt how to convert prospects in to successful customer.
Through this experience we get the confidence to handle the customers.
We realize the importance of team work .

Conclusion

In the today's context where all the nations are trying to minimize pollution problems, these bikes can be said as pioneers being electrically powered these bikes are forming new horizon over petrochemically powered vehicles. These bikes also playing important role to cut down flow of currency external countries, to meet heavy annual demand of fuels.
In the event the major quire was regarding the subdelearship in the outskirts of Solapur city. So that ordinary people of city can conveniently interact with the company in the future. The participation in the events like food festival can bring more profit for the company, as compared with the marketing activities like advertising through news papers and other print media.

Presented by
Mr. Swapnil Charate
Miss. Poonam Bhosale
Miss. Aarti Karhade
Mr. Anand Paramshetti
Miss. Prajakta Gaikwad
Mr. Manjunath Kakkalmelli

Best wishes & regards to,

Reshma Gavali,
Faculty HR & MKTG,
INC SOLAPUR.

SSA/SPAs Report for December 07 is online

Dear OW Coordinators,

The SSA/SPAs Report for December 07 is now online at

http://ow-sspa-inc.tripod.com/id23.html

Regards,

SANJAY NANNAPARAJU
Team Lead, Team-Operation Workout
Training & Placement,
icfai National College-HQ
Cell: 09848434615


"When the foundation is strong, the structure will last long"- OW&SSA/SPAs

Happy New Year 2008

Dear Team - Operation Workout,

Much we achieved in the year gone, and much needs to be done this New Year.

What continues to inspire us all is our determined effort in making our students corporate/industry ready through OW&SSA/SPAs.

On the occasion of heralding of the New Year 2008, I thank all Team - Operation Workout & Team - Centres for strengthening team work, and in realizing true team spirit.

I hope we would together sustain the same team work in the times to come.

Regards,

Sanjay Nannaparaju
Team-Lead, Team Operation Workout
Training & Placements
icfai National College - HQ
Cell: 09848434615
Website: http://ow-sspa-inc.tripod.com
Blog: http://teamcentres.blogspot.com
Email: sanjay8899@gmail.com